Leadership Biographies2020-06-16T11:41:08+01:00

Meet the Team

The Association is managed by the Board of Directors, led by the Executive Chairman with one non-Executive Director. The Directors are drawn from member companies and are elected to serve a 3 year term of office for a maximum of 2 terms.

The role of our Executive Chairman is to provide dedicated executive leadership and management to ensure the members’ objectives and needs are captured and acted upon, whilst also providing appropriate focus on the wider economic and political challenges facing the sector as a whole.

Alan Howson

Alan Howson, Executive Chairman

Alan has been with the Association since its inception in 2012, initially as a Non-executive Director. He has worked in the ambulance sector for over 25 years, managing the IHCD (and NHS predecessor) training programmes in the UK and overseas.

A well known and respected figure, Alan managed the successful petition for the registration of Paramedics, working closely with the CPSM (now HCPC) and key stakeholders to establish the first register of Paramedics and Paramedic Board.

Alan is strongly committed to working with Directors, member organisations and business partners to fulfill the Associations mission to be the credible, effective and recognised voice of the independent ambulance sector.

In his spare time Alan enjoys attending Horse Trials across all levels.

Hayden Newton

Hayden Newton QAM, non-Executive Director

Hayden Newton QAM was the Chief Executive Officer of the East of England Ambulance Service for 6 years until early 2013. Whilst at EEAST he was the National Lead for Operations and has undertaken national assurance projects on winter planning, Pandemic Flu, and the London 2012 Olympic and Para-Olympic Games.

Prior to his appointment as a non-Executive Director he was the National Implementation Lead at the Department of Health on the development and implementation of ambulance performance standards. He is also a former Chief Executive of Kent Ambulance Service. He has been Chairman of the Association of Air Ambulances and President of the British Association of Public Communication Officers.

In 2013 Hayden was awarded the Queens Ambulance Medal in the Queens New Year’s honours. He currently runs his own company working with both private and public health care providers.

Ali Hasim

Ali Hashim, Deputy Chairman

Ali is the owner and Managing Director for BEARS Ambulance Service, who provide patient and specialist transport services, including bariatric, high dependency and mental health patients.

Ali re-joined the Board in June 2019, having previously been Secretary when the Association was formed in 2012.

In his spare time Ali is a secret chef who likes nothing more than cooking for family and friends. He also supports community enterprise initiatives in third-world countries, supporting individuals to develop their business and local housing schemes.

Andrew Pooley

Andrew Pooley, Director

Andrew is the Managing Director at ERS Medical, an Executive Director at First Medical and is also a commissioned Officer in the Territorial Army, in which he has served for some 15 years.

He has previously worked in several independent ambulance providers, including ERS Medical, where he was previously the Operations Manager.

Andrew has a proven record in project management, team building and improving operational efficiency within a health care environment.

Rob Johnson

Rob Johnson, Director

Rob is the Director of Operations at Bristol Ambulance EMS, a large south west based provider of emergency frontline ambulance resources and non-emergency patient transport to NHS and private patients.  He is also the company’s registered CQC Manager.

Rob has worked in the Ambulance sector for over a decade, having previously held managerial positions in the NHS Ambulance Service.  Before becoming involved in healthcare Rob was the Regional Operations Manager for a large retail company.  He has a diploma in Leadership and also a diploma in Management in Health and Social Care.

In his spare time Rob enjoys time with his family and can be found either driving (or more often repairing) his classic John Cooper S Mini.

Russell Hobbs

Russell Hobbs, Director

Russell is the Managing Director for G4S Patient Transport Services, and is also responsible for a portfolio specialist transport contracts within regional functional over three other G4S businesses.

He started his career in the transport and steel industry in Sheffield, progressing to managing and leading  a national prisoner escorting business, responsible for the care and security of some 500, 000 prisoner per annum.

Russell led the national immigration escorting contract delivered on behalf of the UK Border Agency and was Operations Director in Custodial & Detention Services before joining Yorkshire Ambulance Service NHS Trust as their Executive Director of Operations.

He is a passionate leader with proven experience in successfully delivering multi million pound contracts and excels at creating, motivating and inspiring teams and engaging employees across numerous geographically dispersed sites.

When not at work Russell really enjoys travelling and spending time in the outdoors with his wife and 5 children.

Jamie Smith

Jamie Smith, Director

Jamie is the Managing Director of North West Private Ambulance Liaison Services, based in the north west. He was one of the orginal  team that founded the company in 2012, having worked in an emergency care role within the NHS for 7 years before joining NWPALS.

Jamie was appointed an IAA Director in October 2018, stepping up from his role as Associate Director, part of the Association’s succession planning. He brings valuable experience of what it takes to build an ambulance company from scratch, energy and enthusiasm to the Board, and we look forward to his continued contribution to the IAA going forward.

Andy King, Director

Andy is the owner and Operations Director for Hearts First Ambulance in Hertfordshire, which he took over in 2013, having worked for 8 years for London Ambulance Service.

His company specialises in the patient repatriation in the UK and across Europe, and although out of scope for CQC registration, Andy has achieved CQC registration as a mark of the quality of the services they provide.

Andy holds a degree in Business and Management Accounting.

A Scout Leader of many years standing Andy also sits on his local GP’s Patient Support Group.

Tom Church

Tom Church, Director

Tom is the Managing Director of Ambulance Transfers Limited, and is an experienced senior level manager bringing a wealth of experience from both the NHS Ambulance Services and independent ambulance. As a previously registered HCPC paramedic of 22 years’ experience he can apply genuine patient focus to management principles which influence any organisation at every level.

He has held various public sector positions up to and include General Manager for an NHS Ambulance Trust and is adept in the management of services at all levels from tactical ‘day to day’ delivery to strategic vision and implementation.

Tom has significant experience of transformation processes to include service delivery, clinical and financial governance, workforce planning and resource utilisation. In addition, he has led on the mobilisation of services, both non-emergency and emergency ambulance service and associated support resources, to several NHS Ambulance Trusts.

Andy Wickenden, Director

Andy is the Managing Director of E-zec Medical Transport Services, and was formally E-zec’s Commercial Director during a period of significant growth, with the business now being the largest independent provider of patient transport in the UK. With over 17 years in the sector, and part of what was a small family run provider, he has experience across all areas of the industry.

Prior to patient transport Andy worked for a large corporate funeral directors as an IT systems developer, which enabled him to build E-zec’s first booking and online patient transport system back in 2003.

In his spare time Andy enjoys DIY, all sports, is a season ticket holder at a Premier League football club, and has a passion for cars.

Craig Harman

Craig Harman, Director

Craig is the national Ambulance & Community Response Director for St John Ambulance and is responsible for all ambulance operations and the care provided by St John people in the community. Craig joined St John in 2019 from the London Ambulance Service where he was the Head of 999 Service delivery. He has held a variety of posts both in London and Scotland where he was the National Operations Manager for Unscheduled Care.

Craig is passionate about driving standards, making sure that every patient experience counts and he believes that patients get the best experience when ambulance clinicians feel invested in, are well trained and are inspired by the way they are led. Outside of his roles at St John and the IAA Craig sits as a member of the NHS Assembly, advising the board at NHS England about the NHS Long Term Plan.

Andrea Ewers, Director

Andrea is a registered mental health nurse and is the Director and Registered Manager of Pegasus Medical (1808), a non emergency specialist mental health transport service based in the West Midlands.

Andrea has worked within the NHS for a number of years in various clinical roles within acute inpatient settings and currently also works within the Patient Flow Service. Her passion and professional interests are acute mental health care, psychiatric intensive care and the management of violence and aggression.

Her drive and ambition is to improve patient and carer experience within the sector.

 Ken Lumley, Director

Ken qualified as a Nurse in 1986 and worked in A/E for a number of years before working world wide in remote locations on ships, offshore production platforms and dive vessels. He then ualified as a paramedic working for trusts in Scotland, South of England and finally the North East and Yorkshire.

Ken founded Medics UK  2005 with an old Landrover, covering small events from home and gradually built up the business to its present status, based in a large unit in Teesside with a satellite office in North Yorkshire, with some 21 ambulances and 4×4 vehicles providing medical support to numerous large events UK wide, including many racecourses, football and rugby stadiums, festivals and concerts. Medics UK continue to expand and are looking to open premises near Edinburgh in 2020.

Medics UK are the chosen provider for many local authorities and now specialise in medical risk assessment and planning, as well as event support, and also provide support to local industry, authorities and NHS Trusts with occupational health screening and related services.

Ken lives in North Yorkshire where he pursues his passion for football and salmon fishing.

Mark Raisbeck, Director (Falck)

Mark is the Chief Executive of Falck UK Ambulance Service, who he joined in 2016, part of the Falck Group, Europes largest provider of emergency ambulance services.

Steve Law, Director

Steve is the Director of Operations at Thames Ambulance Group, who he joined in 2019 having previously been Director of Operations at Arriva Group, responsible for their patient transport operation.